Here Comes the Sun?

Within minutes after searching “solar power”, I was receiving online ads for Kentucky Free Solar Program

“Save immediately and get paid for switching to solar with $0 spent out of pocket.” LEARN MORE!

These micro-targeted advertisements are no coincidence. How many times have you been discussing something …ex/replacing your windows… and ads start popping up on your social media, ex/ Renewal by Anderson! Even creepier is when you’re just thinking about a topic and without saying, searching or reading about it, you start receiving ads. True story. A friend whose parent had passed away started receiving ads for flowers on the anniversary of his father’s death several years later. Reminds me of a song that was popular when I was a teenager.

As it relates to the housing industry and the potential impact on the design of residential projects, I was tuned in August 16th, 2022 when Biden signed the Inflation Reduction Act into law. This $1.75 trillion law is part of his Build Back Better campaign promise and according to the official website will

lower costs for families, combat the climate crisis, reduce the deficit, and finally ask the largest corporations to pay their fair share. President Biden and Congressional Democrats have worked together to deliver a historic legislative achievement that defeats special interests, delivers for American families, and grows the economy from the bottom up and middle out.

It also boasts that it will lower healthcare, cut prescription costs, save the planet and reduce your taxes.

Part of the goal is bringing solar energy to low-income homes by building a digital platform to connect them with community-solar initiatives. So in other words, connect PARTICIPANTS in a FEDERAL program that subsidizes energy costs for low-income residents with DEVELOPERS of community solar projects, which SELL subscriptions to households for renewable power with the PROMISE of lowering their monthly electricity bills.

This isn’t like the solar power panels you see people installing on their roof tops. These are community solar projects that would be public/private partnership entities that will have to build some means of transmitting the energy from point A to every home in need. Am I getting this right?

Stay tuned. Curious minds will be watching how Kentucky is impacted by this massive climate, health, and tax bill.

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